CASE STUDY: Miffy China Town Pop Up Store China Town Pop Up How better to celebrate the Chinese Year of the Rabbit in 2023 than with a Miffy pop-up shop in London’s China Town? Working closely with Miffy’s event and sales team, we helped the pop-up shop go with a bang. With an exclusive … Read More
CASE STUDY: Melissa & Doug Barber Set Launch Barber Set playset launch We strategically launched Melissa & Doug’s Barber Shop Playset in two phases. In the first phase, we created engaging content with ex-Love Islander Nathan Massey and his son Freddie, set in their local barbershop, shared collaboratively with Smyths Toys. In the campaign’s second … Read More
CASE STUDY: Melissa & Doug Sticker WOW! Launch Sticker WOW! Event & Demo Days We went sticker crazy when we launched Melissa & Doug’s new arts and craft range Sticker Wow! at Toymaster stores across the UK. We created an immersive branded space in London during October half term, bringing together influencers and their kids … Read More